As western society descends into a state of pervasive attention-deficit, a profound ethical crisis unfolds. The erosion of sustained concentration – exacerbated by the manipulative attention economies of digital technologies and the infiltration of neoliberal logics into educational spaces – has fostered an increasingly fragmented and polarized social fabric. In this milieu, the self becomes mediated through the fleeting validation of social media metrics, giving rise to desires oriented toward fame and superficial influence, and engendering widespread anxiety and alienation. Students, increasingly isolated and driven by an uncritical need for recognition, seek refuge within the transient affirmations of digital platforms. Yet, through a Foucauldian conception of 'care of the self,' cultivated via a dialogic, reflective engagement with the aesthetic, intellectual, and spiritual dimensions of Literature and the arts, individuals may recover the practices of deep self-reflection necessary for the emergence of a more ethical, inclusive, and resilient society.